Design’s Newfound Purpose in a World of AI
Have you ever stopped to think about how AI is changing the design industry? It’s not just about creating more efficient workflows or automating tasks; it’s about redefining what design means in the first place. As someone who’s experienced grief and loss, I’ve come to realize that design can be a powerful tool for creating […]
Crafting Effective Email Marketing Strategies for Engagement
Email marketing is a crucial aspect of any digital marketing strategy, and it’s essential to understand what works and what doesn’t when it comes to driving engagement. With so many types of emails out there, it can be overwhelming to determine which ones will resonate with your audience. In this article, we’ll delve into the […]
Crafting a Compelling Brand Voice
So, what makes a brand voice so important in marketing? Simply put, it’s the way your brand communicates with its audience, and it can make all the difference in building a loyal customer base. In this article, we’ll explore the ins and outs of creating a unique and effective brand voice that resonates with your […]
Fan Out SEO Tactics for Enhanced Online Visibility
What if you could increase your website’s visibility and drive more traffic? In today’s digital landscape, having a strong online presence is crucial for businesses and individuals alike. Search Engine Optimization (SEO) plays a vital role in achieving this goal. By understanding and implementing effective fan out SEO tactics, you can improve your website’s ranking […]
Improving AI Experiences through Storyboarding
Let’s face it – the failure rate of AI projects is staggering, with many failing due to poor use cases. But what if there was a way to mitigate this risk and create AI experiences that truly meet user needs? This is where storyboarding comes in, a crucial tool in user-centered design that can help […]
Designing for a Shifting Economic Landscape
As the world grapples with the challenges of climate change, economic uncertainty, and technological disruption, designers are faced with a new reality: the transition from liberal capitalism to mercantile capitalism of finitude. But what does this mean for design practices, and how can designers shape the future of design in a shifting economic landscape? Let’s […]
Framework for Ecommerce Merchandising Strategies
What makes a successful ecommerce business? Is it the products, the marketing, or something more? For many online retailers, the key to success lies in ecommerce merchandising. But what exactly is ecommerce merchandising, and how can businesses use it to drive sales and growth? In this article, we’ll explore the world of ecommerce merchandising and […]
Dehumanization in AI and UX Research Challenges
Have you ever stopped to think about the impact of AI on UX research? As designers and UX researchers, we’re constantly looking for ways to improve our craft, but in doing so, are we losing sight of what’s truly important – the human side of design? Fabricio Teixeira’s realization that design is more than just […]
Leadership Through Vulnerability and Mischief
What does it mean to be a leader in today’s fast-paced, ever-changing world? Is it about being tough and unyielding, or can vulnerability and self-awareness be strengths in managing teams and driving success? Urszula Kluz, a seasoned UX designer and leader, shares her insights on the concept of tender leadership, highlighting the importance of empathy […]
Geographic Tools for Small Businesses
How can small businesses leverage geographic tools to drive growth and improvement? With the increasing availability of geographic information systems (GIS) and location-based technologies, small and medium-sized businesses (SMBs) can now access a wide range of tools to analyze customer behavior, optimize operations, and make data-driven decisions. In this article, we will explore the importance […]